The Strategy Report
What Went Wrong With Seagram's?
"Shirtsleeves to shirtsleeves in three generations" for the Canadian liquor-and-media Bronfman family actually means they're left with...
Shein: China's Mysterious $47 Billion Retailer
Shein may may not be a household name like e-commerce giants, Alibaba, Taobao, JD.com, but China's newest decacorn has only one ambition:...
The Spectacular Power of Luxottica
Buying new glasses can be an expensive undertaking. The fanciest of frames cost anywhere between $400-500. Holding those little glasses,...
How Eicher's Siddhartha Turned Around Royal Enfield
The thump of a Royal Enfield Bullet is often deemed as the Indian roads' surreal anthem. It is a motorcycle redolent with nostalgia and...
The Revival of Formula-1
With the world at a standstill in the middle of a pandemic, Formula-1 increased its social media audience, beating well-established...
Unilever: A Purpose-Led FMCG Brand
The first name that comes to mind as soon as someone talks about the consumer-packaged-goods (CPG) industry is Unilever. You could wake...
Why Spotify's Best Days Are Yet To Come
4 out of every 10 people listen to music on one particular streaming service. It doesn't take a genius to understand which one I'm...
What is Stellantis?
The world's 4th largest automobile manufacturer, Stellantis, is a name many may not recognise, however, it's brands are extremely well...
The $175 Billion Company You've Never Heard Of
Imagine a company that is worth more than the combined market cap of BMW, Ford, and Kia. Well, such a company exists and it's called...
What Are Neobanks?
The banking sector has historically been a monopoly, with the world's biggest institutions (Citigroup, Barclays, JPMorgan) maintaining a...
YouTube: The VOD Giant
Where do y'all watch movie trailers, music videos, product reviews, interviews, etc? The company that first came to your mind was...
The Fierce Streaming Wars
COVID has changed media forever, & acted as a catalyst in the growth of streaming platforms. As countries went into lockdown, movie...
How Domino's Won India
When it comes to pizza in India, Domino's is the clear winner. Domino's entered India in 1995, just when the country was opening up its...
The Unbridled Ambition of MBS
Mohammad bin Salman, a.k.a MBS, is the 35 year-old Crown Prince of Saudi Arabia. His sensational ambition & controversies have made him...
LVMH: The French Behemoth
Louis Vuiton, Dom Pérignon, Givenchy, Sephora, Dior, what do all these brands have in common? Apart from making high-quality, expensive...
The Rise of Superapps
Grab a Singaporean superapp, recently agreed to go public in the world's largest SPAC merger worth $40 billion. Emerging economies...
How a Chinese Company Saved a Swedish Icon
The year was 1999. Ford Motor Company acquired Volvo for $6.5 billion. Volvo was placed under Ford's premium car division called Premier...
The Burgeoning Indian Startup Ecosystem
Only four months into 2021, India has added ten new unicorns (to put it into context, India added eleven unicorns in 2020). The startups...


















